Indian mobile makers Micromax, launched its first ever Android Oreo (Go edition) powered smartphone in India. Android Go is Google’s attempt to build an OS for low-end devices. It is essentially a stripped-down version of Android designed for entry-level smartphones with underpowered processors, less storage, and less than a gigabyte of RAM.
Speaking at the launch, Shubhodip Pal, Chief Marketing and Commercial Officer of Micromax said in a statement, “Android Oreo (Go edition) is a compelling proposition for the mobile first economy like India. We are proud to announce the launch of Bharat GO, a smartphone powered by the Android Oreo (Go edition) today. Micromax Started the journey of empowering users a year ago with the launch of Bharat series. If we look at the statistics, there is still a huge gap when it comes to smartphone adoption all over the country owing to the lack of affordable smartphones in the sub 5k category. Micromax has always believed in massifying and democratising technology, be it through launching the first phone with qwerty keyboard or the first phone with dual SIM. And today we are extremely proud to partner with Airtel and Google for the launch of Bharat Go, which will further bridge the need gap of the consumers.”
Let us take a look at the price of Bharat Go by Micromax:
This new Android Go-based Bharat Go is priced at Rs. 4,399. But, Micromax has partnered with Airtel and provides an offer of Rs. 2000 cashback as part of Airtel’s Mera Pehla Smartphone initiative. By this cashback this new Micromax Bharat Go will be available for Rs. 2,399.
Let us take a look at the specifications of this latest phone by Micromax:
The Bharat features a 4.5-inch (480×854 pixel) TFT display. It is powered by a 1.1GHz MediaTek MT6737quad-core processor coupled with Mali-T720 MP1 GPU and 1GB RAM. This phone packs an 8GB of internal storage, which can be further expandable up to 32GB via a microSD card. This VoLTE-based dual-SIM phone runs on Android Oreo (Go edition). Coming to the camera part, it sports a 5-megapixel on both rear and front sides, with flash support on both ends. In terms of connectivity options, it includes 4G VoLTE, Wi-Fi 802.11 b/g/n, GPS, Bluetooth, Micro USB, OTG support, and 3.5mm audio jack. The Micromax Bharat Go is fuelled by a 2000mAh battery, which the company claims to offer 6 to 7 hours of talk time and 170 to 180 hours of standby time.