If you are a SEO guy then it is mandatory to know important SEO elements that would impact the performance of the website, one among them is to know about the difference between “noindex” and “nofollow” tags.
If you have set of pages and links which you don’t want Google to crawl then importance of noindex and nofollow tags comes in to picture.
noindex tag and it’s syntax:
If you have set of pages which you don’t want Google to index, for example, if your website is e-commerce one then there are many pages that includes transcational page and other pages of lead forms which should not be allowed by Google to crawl for which noindex tag is the best solution.
Syntax of noindex tag:
<META NAME=”ROBOTS” CONTENT=”NOINDEX,FOLLOW”>
nofollow tag and it’s syntax:
If you want your pages to be crawled but do not want set of links that are part of the page not to be crawled by Google then use nofollow as the best solution for it.
Syntax of nofollow tag:
<META NAME=”ROBOTS” CONTENT=”INDEX,NOFOLLOW”>